Sony Alpha A7 IV Mirrorless Camera with 28-70mm Kit Lens

Description

All-in-One for Creators

The Sony Alpha a7 IV with 28–70mm lens is a hybrid full-frame mirrorless camera engineered for photographers and filmmakers. It blends 33MP stills performance with 10-bit 4K 60p video, delivering unmatched flexibility, resolution, and color science in one pro-ready package.

Next-Gen Sensor and Engine

The newly developed 33MP Exmor R BSI CMOS sensor and BIONZ XR processor provide up to 15 stops of dynamic range, ultra-low noise, and 10 fps burst shooting with deep buffer performance. Dual card slots support CFexpress Type A, enabling high-speed workflow and reliability in demanding environments.

Stunning 4K 60p 10-Bit Video

Shoot full-frame UHD 4K 30p (7K oversampled) or Super 35 4K 60p with 10-bit 4:2:2 color and advanced codecs like XAVC HS and XAVC S-I. Enjoy unlimited recording times, S-Cinetone for cinematic color, and S-Log3/HLG for HDR flexibility. Enhanced heat management enables 1+ hour of continuous 4K 60p capture.

AI Autofocus That Thinks Ahead

With 759 phase-detect points covering 94% of the frame, the a7 IV locks onto eyes—human, animal, and bird—in both photo and video. Real-Time Tracking and AF Assist give you fluid, intuitive control, while Focus Breathing Compensation ensures cinematic transitions across supported lenses.

Built-In Stability & High-End Viewing

A refined 5.5-stop 5-axis image stabilization system keeps handheld shooting smooth and sharp. View your content through a 3.68m-dot OLED EVF or flip-out 1.03m-dot LCD touchscreen—ideal for creators who shoot from any angle or in selfie mode.

Connected for Pro Workflow & Streaming

Stream in 4K or Full HD via USB with UVC/UAC support, or transfer and tether via Wi-Fi, USB-C (10Gbps), or even wired LAN adapters. Dual 3.5mm audio ports and a digital hot shoe ensure clean, pro-grade sound input and monitoring.

Versatile 28–70mm OSS Zoom Included

This all-in-one kit includes the FE 28–70mm f/3.5–5.6 OSS lens, a full-frame zoom with optical stabilization, weather sealing, and silent focusing—ideal for capturing everything from wide shots to portraits with clarity and confidence.

What’s in the Box

• Sony Alpha a7 IV Mirrorless Camera (Body)

• FE 28–70mm f/3.5–5.6 OSS Lens

• NP-FZ100 Rechargeable Battery

• Battery Charger

• Shoulder Strap

• Body Cap

• USB Type-C Cable

• Eyepiece Cup

• Accessory Shoe Cap